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Out of all the numerous social media platforms, Instagram is playing in the big leagues with over 400 million active users. But since most companies are acquainted with Facebook and Twitter, Instagram has essentially been overlooked as a marketing tool. The challenge isn’t posting a picture, but attempting to drive traffic back to your company’s […]

In today’s modern age, the waves we surf tend to be invisible and keyboards are the new surfboards. Having a reliable Wi-Fi connection is key in keeping daily business operations up and running, so sluggish internet is definitely the last thing you and your business needs. Here are 10 ways that help speed up your […]

There are quite a few content management systems (CMS) available for small and medium sized businesses to market themselves on the internet, all working to maximize the value of their features and eliminate gaps in service. One of these, Squarespace, has made a big splash with the addition of their ecommerce analysis functions. When choosing […]

In today’s modern age, the speed in which your reputation can change almost as fast as the speed of light. For example, your reputation might be stellar one day and completely flop the next – meaning that striking a balance isn’t no walk in the park. In order your business to reach its peak, it’s […]

The NBA Finals may now be over but for one team, the losses keep coming. Yahoo! Sports reported that the Milwaukee Bucks fell victim to a spoofed email scam last month. Names, addresses, Social Security numbers, compensation information and dates of birth of the players were unknowingly sent to a hacker and created a massive […]

One of the skills crucial to the success of businesses today is digital literacy. This isn’t the proficiency of reading and reciting gadget labels, but according to Cornell University, “the ability to find, evaluate, utilize, share, and create content using information technologies and the Internet.” One of the first steps involves mastering Microsoft Excel. Here […]